In the world of online marketing, finding the right words to attract visitors to your website is like discovering buried treasure. These words are called keywords, and they are what people type into search engines to find the information they need. If you can find the right keywords and use them wisely, you can boost your online business and attract more visitors to your website.
But there’s a catch: most keyword research tools cost money. That’s where Google Search Engine comes in handy. It’s like a treasure map that can help you find the right keywords for your website without spending a dime.
Google Search Suggestions
Google Search Suggestions, those automatically generated prompts that appear as you type your search query, offer valuable insights into trending keywords and popular search phrases. As you begin typing, observe the suggested keywords and phrases that Google presents. These suggestions reflect real-time user behavior and provide a glimpse into the terms people are actively searching for.
Examples:
When you type “SEO tips” into Google Search, suggested keywords include “SEO for beginners,” “SEO best practices,” and “SEO strategies.”
Exploring Related Searches
At the bottom of each Google Search results page, you’ll find a section titled “Related searches.” These related searches are keywords and phrases that are semantically linked to your initial search query. This section offers a goldmine of relevant keywords that you may not have considered, expanding your keyword pool and diversifying your content strategy.
Examples:
Once you type in “content marketing,” you may also type in “content marketing strategy,” “content marketing examples,” and “content marketing tools.”
Analyzing Search Volume with Google Trends
Google Trends, a powerful tool for understanding search trends and patterns, provides valuable insights into keyword popularity and search volume. By entering your target keyword into Google Trends, you can visualize its search volume over time, identify seasonal fluctuations, and compare it to related keywords. This data helps you prioritize keywords with consistent search volume and uncover emerging trends.
By searching for “SEO” in Google Trends, you can see that the search volume for this keyword has been relatively stable over the past five years.
Google Search Console
Google Search Console, a free tool offered by Google, provides valuable data on how your website is performing in search results. The “Search Analytics” section reveals the keywords that are driving traffic to your website, their click-through rates (CTRs), and their average positions in search results. This data helps you identify keywords that are generating valuable organic traffic and optimize your content accordingly.
By logging into Google Search Console and viewing the “Search Analytics” section, you can see the keywords that are driving traffic to your website, their CTRs, and their average positions in search results.
By analyzing the data in Google Search Console, you can identify keywords that are generating valuable organic traffic and optimize your content accordingly.
Google Keyword Planner
Google Keyword Planner, a free tool within Google Ads, offers a comprehensive overview of keyword search volume, competition, and suggested bids. While the tool is primarily designed for paid advertising campaigns, it also provides valuable insights for organic SEO. By entering your seed keywords, you can generate a list of related keywords, their average monthly search volumes, and their competition levels.
By entering the seed keyword “SEO” into Google Keyword Planner, you can see that the average monthly search volume for this keyword is 121,000.
By entering the seed keyword “digital marketing” into Google Keyword Planner, you can see that the average monthly search volume for this keyword is 81,000.
While paid keyword research tools offer advanced features and extensive data sets, the power of free keyword research using Google Search Engine should not be underestimated. By leveraging Google Search Suggestions, Related Searches, Google Trends, Google Search Console, and Google Keyword Planner, you can uncover a wealth of relevant keywords, optimize your content strategy, and drive organic traffic to your website, all without breaking the bank.
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Ahrefs FREE Keyword Reseach Tools
How to free keyword research by “Ahrefs free keyword reserch tools”?
Ahrefs offers a variety of free keyword research tools that you can use to identify relevant keywords for your website. Some of the more helpful ones are listed below:
- Ahrefs Keyword Generator:
Ahrefs Keyword Generator is a free tool that allows you to generate a list of keywords based on a seed keyword. Simply enter your seed keyword into the tool and it will generate a list of related keywords, along with their search volume, keyword difficulty, and click-through rate (CTR).
- Ahrefs Keyword Difficulty Checker:
The measure of a keyword’s difficulty in ranking in search engine results pages (SERPs) is called keyword difficulty. Ahrefs Keyword Difficulty Checker is a free tool that allows you to check the keyword difficulty of any keyword. This information can help you to determine whether a keyword is worth targeting.
- Ahrefs SERP Checker:
Ahrefs SERP Checker is a free tool that allows you to see the top 10 search results for any keyword. This information can help you to understand the competition for a particular keyword and to identify opportunities to improve your website’s ranking.
- Ahrefs Webmaster Tools:
Ahrefs Webmaster Tools is a free tool that provides you with a variety of data about your website’s performance in search engines. This data includes information about your website’s backlinks, organic keywords, and traffic. You can use this data to identify opportunities to improve your website’s SEO.
Some additional tips for ahrefs free keyword research tool:
Use a variety of tools: Don’t rely on just one tool to get your keyword research done. Use a variety of tools to get a complete picture of the keyword landscape for your target keywords.
Use long-tail keywords: Long-tail keywords are more specific than short-tail keywords and they are generally easier to rank for. Focus on long-tail keywords that are relevant to your website’s content.
Use negative keywords: Negative keywords are words or phrases that you want to exclude from your search results. This can help you to refine your search results and to focus on keywords that are relevant to your website.
Track your progress: Keep track of your keyword research progress so that you can see how you are doing over time. This will help you to identify which keywords are working well and which ones need to be adjusted.
By using these tips, you can effectively use Ahrefs free keyword research tools to identify relevant keywords for your website and to improve your website’s SEO.
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5 Best Free Keyword Research Tools
The good news is that you don’t need to spend a lot of money to find the right keywords. There are several free keyword research tools available that can help you do the job. In this blog post, we will explore three of the most popular free keyword research tools: Ryan Robinson’s Free Keyword Research Tool, Keywordintent, super tools, Keywordsheeter and Keyworddb.
Ryan Robinson’s Free Keyword Research Tool
Ryan Robinson’s Free Keyword Research Tool is like having a friendly guide on your keyword research journey. It uses artificial intelligence to suggest relevant keywords and even provides ideas for blog posts. This tool is a great starting point for anyone who is new to keyword research.
Key Features:
- AI-powered keyword suggestions
- Accurate estimates of monthly search volume
- Suggested blog topics based on keyword research
How It Works:
- Enter your seed keyword, the central term that encapsulates your content or target topic.
- The tool generates a list of related keywords, accompanied by their estimated search volume and suggested blog topics.
- Click on a keyword to explore more detailed information, including long-tail variations and questions related to the keyword.
Finding Keywords with Ryan Robinson’s Tool:
- Start with your seed keyword and explore the suggested keywords.
- Analyze the estimated search volume to determine the competitiveness of each keyword.
- Consider the suggested blog topics to gain inspiration for content creation.
Keywordintent: The Keyword Detective
If you want to understand how people are searching for your topic, then Keywordintent is the tool for you. This tool works like a detective, digging deep into search intent to help you create content that matches the needs of your target audience.
Key Features:
- Search intent analysis for keywords
- Related keywords and questions
- Difficulty score for ranking
How It Works:
- Enter your seed keyword and let the tool analyze the search intent behind it.
- Explore the related keywords and questions to understand how people are searching for the topic.
- Review the difficulty score to assess the competitiveness of the keyword.
Finding Keywords with Keywordintent:
- Focus on keywords with informational, transactional, or navigational intent, depending on your content goals.
- Analyze the related keywords and questions to refine your content strategy.
- Consider the difficulty score when selecting keywords to target.
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Super Tools: The Long-Tail Keyword Treasure Hunter
Super Tool is like a treasure hunter, specializing in finding hidden gems known as long-tail keywords. These keywords are more specific than short-tail keywords, and they are often less competitive. This makes them a great target for businesses that are looking to attract targeted traffic to their website.
Key Features:
- Long-tail keyword generation
- Search volume estimation
- Competition analysis
How It Works:
- Enter your seed keyword and let the tool generate a list of long-tail variations.
- Analyze the estimated search volume to determine the potential traffic for each keyword.
- Review the competition analysis to assess the relative difficulty of ranking for each keyword.
Finding Keywords with psuper.tools:
- Prioritize long-tail keywords with moderate search volume and low competition.
- Naturally include these long-tail keywords in your writing.
- Keep an eye on how well your long-tail keywords are performing and modify your plan as necessary.
Keywordsheeter.com: A Keyword Generation Powerhouse
Keywordsheeter is a free tool that allows you to generate a vast list of keywords related to your seed keyword. Simply enter your seed keyword and click the “Generate Keywords” button. Within seconds, the tool will present you with an extensive list of relevant keywords, categorized into various sections for easy navigation.
Keywordsheeter’s Key Features:
- Rapid keyword generation: Generates up to 1000 keywords per minute.
- Long-tail keyword focus: Uncovers long-tail keywords that offer lower competition and higher conversion rates.
- Positive and negative filters: Allows you to refine your keyword list by including or excluding specific terms.
How to Find Keywords with Keywordsheeter:
- After entering your seed keyword, hit “Generate Keywords.”
- Explore the generated keywords, categorized into various sections.
- Find long-tail keywords that match with the search intent of your trageted audience.
- Utilize the positive and negative filters to refine your keyword list.
QuestionDB: Uncovering Search Intent through Questions
QuestionDB takes keyword research a step further by delving into the world of search intent, understanding how users are searching for a particular topic. This tool helps you align your content with the searcher’s intent, increasing the likelihood of clicks and conversions.
QuestionDB’s Key Features:
- Question-based keyword research: Uncovers questions related to your seed keyword.
- Keyword extraction from questions: Identifies relevant keywords embedded within questions.
- Search volume estimation: Provides insights into the popularity of questions and keywords.
How to Find Keywords with QuestionDB:
- Enter your seed keyword and click “Search.”
- Explore the generated questions related to your topic.
- Extract relevant keywords from the questions.
- Analyze the search volume estimation to determine the competitiveness of keywords.
Conclusion
By using these five free keyword research tools, you can find the right keywords for your website, optimize your content, and attract more visitors without breaking the bank. So, set sail on your keyword research adventure today and discover the hidden treasures of the online world!
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